A blog about creating people-centred organisations, teams, products and leaders
UX: The Key Ingredient for a Customer-Centric Organisation
It’s become a common refrain for CEOs to say they want their companies to be “customer-centric.” This sounds like an excellent goal. So what’s the problem?
For too many companies, “customer-centricity” is a soundbite that doesn’t really mean anything. Yet many already have the tools they need to be customer-centric. It’s just a matter of shining the spotlight on them.
What Do We Mean by Transformation?
Transformation is one of those buzzwords that feels hard to avoid these days. Every company claims to be “doing transformation,” but the term is so vague and open-ended that there’s not a lot of consistency from one organisation to the next.
A Guide to Choosing a Business Transformation Partner
If you’ve decided your organisation is ready for transformation, that’s a huge first step. Congratulations! Now comes the hard work of finding a partner to guide you through this process.
You’ll quickly discover that there is no shortage of options today.